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Newsletter Archive: 2009

Yahoo's Bartz Ushers Out CFO
After spending six weeks diagnosing Yahoo Inc.'s troubles, new Chief Executive Carol Bartz started to prescribe a cure Thursday with a management shake-up that will usher out the Internet company's chief financial officer.

Date: 2009-02-27

Searching Is Depressing
The latest numbers from comScore show how the mood of the nation has shifted, and how it's being reflected in what we search for.

Date: 2009-02-26

Google Search Engine Rankings Heavy on Brandin
Originally when we published this we were going to make it subscriber only content, but the change is so important that I thought we should share some of it with the entire SEO industry.

Date: 2009-02-25

Canonical URL Tag for Ask
Ask.com Joins The Group- Implements Canonical URL Tag! Just a few days ago, Google, Yahoo! and Microsoft announced their collaboration to support a new Web standard Canonical URL Tag to abolish duplicate content from the Internet world.

Date: 2009-02-24

Yahoo To Make Changes
Carol Bartz continues to shake up Yahoo! as CEO. The yahoo-logo WSJ reports that this week could hold the announcement of significant managerial changes that will result in a more top down management style.

Date: 2009-02-23

Google Antitrust Suit
We've heard the rumors for a long time"the government is eyeing Google as a monopoly. Late last year, the Department of Justice was allegedly hours away from filing an antitrust suit against the search giant, stopping only because Google reneged on its planned ad deal with Yahoo.

Date: 2009-02-20

Google and Disruptive Technology
Google Next Victim Of Creative Destruction? is a paper by John Borthwick, a former top executive at AOL. He recounts how Clay Christensen, the inventor of the concept of Disruptive Technology, suggested to a senior group at AOL...

Date: 2009-02-19

Mahalo Spamming Googlet
Jason "SEO is dead" Calacanas, founder of Mahalo, used "SEO is dead" as a publicity stunt to help launch his made for AdSense scraper website.

Date: 2009-02-18

SEOs Learning From Google Suggest
Search engines are always looking to make our lives easier, or at least accessing the worlds information in a timely manner. But in the old days they had to wait for the user to take action before they could begin to deliver potential results...

Date: 2009-02-17

New SearchWiki for AdWords
Only a few months ago, Google had the SEO industry re-thinking the future of search when it unveiled SearchWiki - user controlled search results.

Date: 2009-02-16

Google, Yahoo & MSN Join for New SEO Tag
It's rare to see the three big search engines (Google, Yahoo! and MSN) working together on a SEO standard, but at the SMX conference this week, they announced unanimous support for a new tag to address canonicalization issues.

Date: 2009-02-13

Local Keywords Ranking in Google Maps
It was in the month of August, when we covered a presentation on the Google Map Ranking Factors. Now have more insight on how you can rank your local keywords in Google Maps.

Date: 2009-02-12

Yahoo! oneSearch Shortcuts
The Yahoo Search Blog has announced the expansion and improvement of Yahoo oneSearch shortcut. * An auto-locate feature that uses cell tower triangulation. * Wi-Fi to detect the users location.

Date: 2009-02-11

Powerful Moves by Google
Google has been doing a lot of stuff for us lately. Last week Google shipped Latitude which lets you track your friends and lets them track you (at least if you have a phone that works with the service " my Nokia N95 worked, but my iPhone is not yet supported).

Date: 2009-02-10

Google Needs Your Eyes - Search Results Layout
Did you know that your eyes are helping Google determine what their search results page should look like? Google's User Experience Research Team has unveiled some new technology that tracked test participants' eyeballs as they scanned search results for the right link.

Date: 2009-02-09

Yahoo Search Pad Battling Google
The team at Yahoo! have started testing a new feature in their search engine that aims to help better organize user's web based research. Titled "Search Pad", the new functionality will be seen as a direct play against Google's recently deceased Notepad service.

Date: 2009-02-06

Why Google Will Get More Hype Than Yahoo Today
Google shipped a new thing last night, called Latitude. I already put it on my cell phone. It lets me tell my friends where I am. Pretty cool, right. But todays Yahoo announcement of Search Pad should have gotten more hype, but it wont.

Date: 2009-02-05

Google is Gaining While Yahoo is Losing
It was John Adams who first said, The Revolution was in the minds and hearts of the people. In case you missed the memo, Google is winning the search war"if you measure success by looking at who controls most of the search market.

Date: 2009-02-04

Google Switching To AJAX?
The SEO Smackdown blog states that they are noticing some changes in Google's Search Pages. According to their webmasters, Google is switching "completely" to AJAX based search results. But a majority of people are not seeing the Google search results pages render in AJAX yet!

Date: 2009-02-03

Google Broke The Internet
Just this past weekend in the space of 1 hour, Google managed to stop all sites being accessed via its search engine. This occurred at about 6.30am PST on Saturday, so if you were one of the unfortunate ones to trying to search this early, then you will know what I am talking about.

Date: 2009-02-02

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