| Newsletter Archive: 2012
Google Panda Turns One!
On 24th February 2012 the Farmer Update or the Panda Update rolled out by Google turned one. The one year anniversary of Googles most discussed algorithm updates has sent many webmasters down the year- long memory lane.
[Free Toolkit] Save Money and Drive Better PPC Traffic
Quality Score is the key to highly effective, cost-efficient PPC campaigns. But for many, Quality Score is a frustrating metric, hard to understand and even harder to master.
Bing Launches Linked Pages For Better People Search Results
Bing has launched a new feature titled Linked Pages. This feature is designed to give users an opportunity to better the search results for their own names as well as that of their friends better and more personalized.
52% Of US Mobile Search Clicks Lead To Calls
A report by local-mobile ad network xAd has shown some very promising numbers for the mobile search and ad market. The US based Q4-2011 data has been collected from mobile sites and apps that run the ads of xAd as well as the related user behavior taken into account.
Bing Extends Lead Over Yahoo! Even Further
The January search rankings are out and Bing should be pretty happy. In Dec 2011 When Bing claimed the number 2 spot in December 2011, many speculated that it wouldnt last. However, the January 2012 statistics have rolled around and guess what?
Wikipedia Appears On First Page For Almost All Google Searches
For many Google and Wikipedia are two most widely visited websites. Infact, Google is the reason why most of us visit Wikipedia. Google, co-founder, Sergey Brin believes that Wikipedia one of the greatest triumphs of the Internet and an invaluable resource to anyone who is online.
SEO Isn't Bad & Ads Don't Help Rankings
Google once again found themselves in the midst of unwanted attention after Jonathan Rockway, an employee was caught saying: "Instead of being able to SEO the entire Internet, businesses can now only affect the search results for a tiny percentage of users.
Google Changes How Average Search Ranking Position Is Calculated
There is no doubt that Google continues to make changes in its search algorithm to return more and more accurate results.
Don't Be Evil Tool To Show Google's Bias In Search Results
A couple of weeks ago, Google launched Search Plus Your World, a new feature that displays social information alongside regular data in Googles search results.
Bing Wants To Become A 'Doing' Search Engine
When Bing passed Yahoo! to become the 2nd ranked search engine in the U.S last month it seems the company also got the confidence to shed its decision engine label and re-launch as an ad platform with a new tagline Bing is for Doing.
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