Newsletter Archive: 2012


How to Diversify the Anchor Text of Links to Your Web Site
Lately, there have been a flurry of Google Algorithm updates that seem to be targeting the overall over-optimization of web sites. Not only if you over-optimize the content on your page, you will undoubtedly run into search engine rankings problems.

Date: 2012-06-29
Set it and Forget it SEO
Your website is not a rotisserie chicken. You cant just throw it in the SEO Pro 3000 and then set it and forget it. But I did all my SEO. Now I just sit back and watch the traffic roll in, right?

Date: 2012-06-28
Chris Dyson On The Business of SEO Consulting: Learning, Prospecting, Partnering, Client Expectations and more!
I recently sat down with Chris Dyson over email and we got to chat about a topic many SEOs regularly ask about: how do you run an SEO consulting business?

Date: 2012-06-27
Exploring The Recently Updated Bing Images Search
Recently Bing announced quite a few changes in its image search. The new features include larger thumbnails, magnifying glass (hover-over image previews), a filter bar, search suggestions, and a Whats Hot section (for trending searches).

Date: 2012-06-26
Google Search Option To Appear Horizontal Now!
Google is testing a new user interface with a complete new tablet look as spotted by Tecno Net.

Date: 2012-06-25
Does Google Like Shorter Title Tags Better?
Ruth Burr, the lead SEO at SEOmoz put out an interesting article, suggesting that shorter title tags may be more important in Google these days.

Date: 2012-06-22
Google Webmaster Tools Allows Download To Google Spreadsheet
Webmaster tools came up with a feature of providing users with an option to export their data directly to Google spreadsheet.

Date: 2012-06-21
Bing And Yelp Join Hands For Local Results
Microsoft's Bing has entered into a partnership with Yelp, after which the local search results will include Yelp's reviews.

Date: 2012-06-15
Bing Partners With Encyclopedia Britannica To Search Results
Microsoft Bing has teamed up with Encyclopedia Britannica to add more data to its search results.

Date: 2012-06-14
Google Updates Hot Searches List
Google has given a facelift to its Hot Searches List. The refreshed list is more visual, provides greater information about the queries and combines related rising search terms together.

Date: 2012-06-13
Matt Cutts On Penguin Update, Negative SEO, Rejecting Links
Matt Cutts, head of Googles web spam team, took the stage on SMX Advanced 2012 in a session titled You and A with Matt Cutts.

Date: 2012-06-08
Search Marketers Battle Panda, Penguin, And Other Animals
Youve probably heard about the various black-and-white animals that Google has named its new search ranking algorithms for. First, in early 2011, it was Panda.

Date: 2012-06-01
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