| Newsletter Archive: 2006 |
SMO: The Next Phase Of SEO
I mentioned it my previous post, but the term social media optimization or SMO may be new to people and I thought it deserved more in depth coverage.
Yahoo Courting AOL Again?
Via TW, Fortune reports that Yahoo may be resuming talks with AOL about an acquisition as a play against rival Google.
Do Multiple Sites = Google Penalties?
Can having multiple website cause Google penalties? Maybe. Maybe Not. Occasionally, we have clients come on board who have multiple websites...
Google's Custom Search Engine - Customize Me!
Google Co-op is providing a customized search solution for people wanting to add a search feature to their website...
Vertical Searching with Google Co-op
Some times Google labs just blows me away, and Google co-op search the vertical search you make for yourself or your friends is something truly useful...
Build Link Popularity In 7 Days
There's a ton of advice out on the web right now about getting links for your website or blog, almost TOO MUCH advice...
SEO: Business School of Thought, Not a Process
Search engine optimization is no longer a process - it is a business school of thought - a philosophy. SEO is a thought process of using specific search marketing tools and principles for creating a successful business...
StartupJournal Gives Bad SEO Advice
There was a Q/A article in the Wall Street Journal's StartupJournal site on search engine optimization that I've been meaning to respond to for a few weeks now...
Google Webmaster Tools Take a Step Forward
Google's Webmaster Tools have taken another step forward with advanced spider reporting and control features...
Yahoo's Panama Interface Launches
As you read this, Yahoo is announcing the launch of their long-awaited Panama interface for search marketing, replacing the system that has been in place...
The Search for the Ultimate SEO Browser Setup
In light of the recent news floating around the web that Internet Explorer's market share has reached an all-time low (Techworld.com - Internet Explorer usage continues to fall), I thought I would share with you my own highs and lows as an SEO searching for the best browser set-up...
DMA-06 SEM Certification Kickoff
The DMA06 conference rev'd up with pre conference sessions Satuday and Sunday...
Top 10 Rules for Success in B2B SEM
Gord Hotchkiss recently wrote an excellent 2 part series detailing the top 10 Rules him and his team (including me) has discovered in order to be successful with Search Engine Marketing for B2B organizations...
Your SEO Company - Protecting Your Time and Brand
A search engine optimization company can create a campaign to bring you new, targeted leads, and raise your companys online profile, all while keeping in line with your branding strategy...
Google Reboots its Master Plan
When I was at Google today I learned that about a week ago someone erased the entire Google Master Plan...
When Will SEO Become Obsolete?
Recently I've seen some predictions that with the direction search engines are taking, search engine optimzation is going to become obsolete in 5 or more years...
Preparing for Local Search
Borrell Associates recently released a study painting a very healthy picture for the future of local search. According to the study, local search revenues, which are expected to be about $1 billion in 2006, will grow to $1.8 billion in 2007, an 86 percent jump...
How To Win Links & Influence Engines
The title of this article is designed to prove (in an SEO kind of way) the very point that Dale Carnegie was making when he wrote one of the most influential business books of all times...
Yahoo Structure Updates Coming Soon
Yahoo will be introducing the new sponsored search soon and with it Yahoo wants their advertisers to know about a few structural changes about to take place. In their latest monthly edition of "On Target", Yahoo noted a few key points advertisers should know about...
Yahoo Sponsored Search Now on Cell Phones
Yahoo has just announced the beta launch of sponsored search results on the company's Mobile Web service in the USA and UK...
When Are SEO Firms Going to Offer Link Baiting Services?
In case you've been in hibernation for the past 12 months, let me fill you in on the latest (and greatest) SEO tactic--link baiting...
Ask.com Launches Version 2.0 of Sponsored Listings
Ask.com has announced this morning the launch of an upgraded version of Ask Sponsored Listings with improvements based on advertiser feedback and a new API to allow search marketers to create customized tools.
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