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Newsletter Archive: 2008

Investigation Into Communication, NSA & Google
A PDF file published at GovernmentAttic.org contains, according to its description, the NSA -US National Security Agency- administrative processing file for FOIA -Freedom of Information Act- request for records on Google and contracts With Google.

Date: 2008-09-30

The Google Hive Mind
Google has been phenomenally successful, and while we might laugh at it when we compare Google to the Borg, and talk about our Google brain, a new theory called the Google Hive Mind brings us one step closer to the Borg than anyone would care to admit.

Date: 2008-09-29

Google Defends Yahoo Search Ad Deal!
Google has launched a website in order to explain everything that anyone would want to know about the advertising partnership between Google and Yahoo!

Date: 2008-09-26

Google Gearing up for Birthday Celebration
Googles getting on in years. Its gotten to the point where theyre not quite sure of their own birthday. Once upon a time, it was September 7, but its since migrated to September 27.

Date: 2008-09-25

Avoid Reformatting a Dynamic URL
Googles webmaster blog on the subject of dynamic vs static URLs, in bold and italic, writes: "We can crawl dynamic URLs and interpret the different parameters.

Date: 2008-09-24

Can Google Be Trusted?
They are a world-leading enterprise, employing over 22,000 people. Fortune named them "America's Most Innovative Company". They also run various online marketplace services, through which a vast amount of money flows.

Date: 2008-09-23

SEO - Evolution or Extinction?
Marketing is constantly evolving and no form of marketing has evolved more over the last ten years than search engine optimization. That fact isnt going to change anytime soon. In fact, the entire search engine optimization industry is headed for a major paradigm shift over the next twelve months.

Date: 2008-09-22

Google Loses the "Great Wall"
In years past Consumer Reports WebWatch studies showed that consumers struggled to differentiate ads from organic search results and that "more than 60 percent of respondents were unaware that search engines accept fees to list some sites more prominently than others in search results."

Date: 2008-09-19

Standing Between Google and World Domination
Yandex. Seznam. Naver. Baidu. Yahoo Japan. Like the Justice League of search engines, these five sites are the only things standing between Google and world domination, according to the Financial Times. These five search engines dominate the markets in their respective...

Date: 2008-09-18

Getting the Date Wrong on Old News Stories
Last week there was a bit of a brouhaha over Google news incorrectly giving the wrong date for a news story. In that particular incident Google news picked up a 6 year old story about United Airlines filing bankruptcy which upset the stock market for that particular stock.

Date: 2008-09-17

Yahoo! Defends Google Search Deal
As the October search ad partnership between Google and Yahoo! draws near, Yahoo! have become increasingly concerned about proving the deal will be beneficial for users and advertisers.

Date: 2008-09-16

Link Juice is a Finite Resource
Link Juice, which I shall use to refer to the combined weighting of link relevance, importance, and anchor text is a finite resource. A given web site has a finite amount of this asset, and then must decide how to allocate it. To refine this statement a little bit, you can think of a site as having...

Date: 2008-09-15

Yahoo Defends Google Deal; Attacks on All Sides
Yahoo offered a three-hour media day today as the DoJ is looking a bit closer at the pending ad deal between Yahoo and Google. Yahoo US EVP Hilary Schneider defended the deal, stating that it will give advertisers access to more search engine users.

Date: 2008-09-12

Googlebot Causes United Airlines Stock Plummet
Apparently Googles search agent named Googlebot (their web crawler) caused the stock of United Airlines to plummet on September 7, 2008.

Date: 2008-09-11

Google: The Good With The Bad
I wanted to have time to write this blog post yesterday but wouldn't you know it - work and clients had to come first. Two interesting events occurred recently over at chez Google.

Date: 2008-09-10

Live Search Local Listings Center
Via the Virtual Earth Blog, Microsoft has announced the launch of Live Search Local Listings Center, that will enable users to find businesses near them, or near to where they want to go.

Date: 2008-09-09

Google's 10th Birthday - A Decade of Google Facts
It's Google's 10th Birthday (7th Sept)...and the end of a decade that changed the world. Few companies can boast about such a significant impact on both the business and consumer worlds in just 10 short years.

Date: 2008-09-08

Chrome - Is It The End to Google Toolbar PageRank?
This week Google announced the launch of its very own web browser, called Google Chrome. Now, inspite of the fact that, Google Chrome is faster, more stable and more reliable than any other browser currently available, still the one most.

Date: 2008-09-05

Domain Authority & Misplaced Trust
Sugarrae has a great post on how Google's policing of the web and pushing nofollow are undermining the social network and links that their relevancy algorithms are based upon.

Date: 2008-09-04

Chrome Shines ... For the Now
After using Chrome for most of today, Ive come to the conclusion that, for most people, Chrome is a great addition to the browser world, but for me, theres so many specific features and plugins I use in Firefox that its going to take awhile before Ill be able to use it as much as I want.

Date: 2008-09-03

Google Won't Wait for U.S. Government!
When you're the world's biggest search engine (not to mention one of the world's biggest companies) and you have the deal of a lifetime in your hands, then something as small a U.S. Justice Department review isn't going to stop you from pushing on.

Date: 2008-09-02

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